The Benefits of Blogging
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When I first started working here, blogs were a mystery to me. Not in the sense that I did not know what they were or how to write one, I was just mystified by the fact that I could get paid writing about storage. Why would a company pour money into having its employees write about what they do at work? It just seemed odd to me.
After I got over the initial shock of blog writing, I began to wonder the true reasons behind encouraging blogging. At first, I assumed that it was for the sole purpose of having information about the call center from insiders for potential and current clients. It is a great marketing tool for Phone Smart because testimony from actual call center employees is a reliable source and gives clients a different perspective from the usual salesman spiel. Clients can be reassured of where their money is going by reading the thoughts and everyday life of the people that work for them.
I still think that this is one of the primary reasons for blogs, but today I thought of another one. By having employees reflect on their thoughts about the call center, different sales techniques, how to increase sales and storage in general, Phone Smart is encouraging its employees to become better at their jobs. Blogging is a great way to reward employees for thinking.
Written by: Shauna AuBac, new member to PhoneSmart’s call center.
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.