Telemarketing vs. Sales
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I have had the privilege of working in both sales/customer service and telemarketing. I have had good experiences in both fields. I never thought that I would have the patience for telemarketing. I have heard a lot of horror stories about it, so I was expecting the worst. It was the same way with sales. I have had little experience with sales other than the basic . I’m starting to see distinct differences and I like sales more. Working on the phones in an inbound call center is a lot different than an outbound cold call center. While we do outbound calls as follow ups and to generate leads for sales increases for our client’s stores it seems much less intrusive to have the potential customers calling us.
Telemarketers learn how to be more on the aggressive side. That aggressiveness automatically turns customers off. You have a better chance to build a relationship with the customer. The customer can also be turned off by telemarketing calls either early in the morning or during the weekend while they are trying to relax. In sales/customer service, the customer comes to you. This is important because they are more open to hear what you have to say and more open to give information.
I’m definitely not saying that working sales is an easy job. However, in telemarketing you have a matter of seconds, whereas, you have minutes to work with in sales. My final reason for liking sales/customer service over telemarketing is because you have a chance to help the customer out. In telemarketing you are seen as all about the sale. Working in customer service/sales you have a chance to provide a service to the customer. I have had good experiences in both sales and telemarketing. If I have to choose a career, then I would choose sales over telemarketing. This applies to nearly every business including .
Written by Robin Turner, call center manager.
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.