Keepin’ Those Customers Coming Back
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I just got finished reading an article that I thought was worthy of note, yet it seems like common sense knowledge. Apparently, common sense is not something everyone has the same amount of. The article basically says that if you can learn how to keep your customers happy, they will come back to your business.
According to John Tschohl, president of the Service Quality Institute, “Ninety-five percent of all business owners believe that their companies are exceeding customer expectations in terms of service.” That, Tschoho says, is far from the truth. Indeed, lousy service and poor communication ranks as one of the top consumer complaints, he adds. In a competitive economy, becoming a customer service leader is one of the least expensive ways of improving performance.
What systems do you have in place to handle customer service issues?
Tschohl also says, “Too many operate under the idea that there are an infinite number of customers and if someone doesn’t like how they run their business, too bad.” (Priority magazine, Sept/Oct 2006)In our property management industry and self storage business we try to implement several things into our service. We try to listen to a problem the customer, future customer, manager or owner is having. We figure out what would best suit the problem at hand. We then do what we can to get the problem resolved. Does it always work? No, but we try pretty darn hard. We appreciate the business we have and the future business that will come from happy customers now and in the future.
By Natalie Thomas, business blog writer and Quality Assurance Executive.
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.