Happy Halloween

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We see some retailers and manufactures being creative around the holiday season. Later in this month, it will be Halloween and time to get dressed up in your favorite costume and parade around town in search of a sweet reward. Next month, we are looking for a great time with our family while we nibble on some turkey and give thanks for what we have.  I believe as property managers, if we can have fun with the holidays and show our customers that we change with the seasons, we can see an incremental growth in our business and happier tenants.

I was listening to some managers present their storage solutions to some customers yesterday and one manager in particular stood out. After he blew the customer away with the great amenities he had, the phenomenal price and his helpful and friendly demeanor, he adapted his location to the upcoming holiday. He was having a Halloween party for all the clients and invited potential clients to come down and join in the festivities. I thought that was a great idea. He can have new tenants come down and meet him, walk around the facility and show how down to earth and friendly he is. He was developing a mini self storage community within his facility. This was a nice selling point for me along with the rest of his presentation. 

We are here to sell and manage our self storage options to potential customers, but we need to step outside of the box. It is fun to be creative and see what else you can do to drive customers into your parking lot to rent. Whether it is a Halloween party or just being decorative out front of your facility, changing with the holiday season and giving a great experience will help your business.

Joel Little, Experienced Manager

Thanks for reading our property management blog, an inside view at the property management and self storage industry.

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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.