Gambling With Your Treasures
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In this apartment blog, I want to discuss how I leaned how to better sell the protection plan that some of our stores offer to their tenants. Recently, some property management companies required all of their tenants to purchase renter’s insurance. Tenants can have their own coverage or purchase some through the company. I hadn’t realized how important this kind of protection was until our apartment complex recently had a string of fires in some of the buildings. In one case, one of the tenants lost everything they had due to the fire. They were able to recover the costs of most of their belongings because of the insurance they had.
This made me realize that even though it may not happen to me, it could happen. I always tell my customers now to prepare for the worst and hope for the best. Even though you aren’t expecting the worst to happen, you will be prepared on the chance that it does happen.
This is how I explain the insurance for those stores that require insurance in order for you to from them. I tell them this story to that I can paint the picture of how important it is to be prepared. Customers are usually open and receptive to that once I let them know the benefits of having protection. The same can be applied to the property management industry.
By Ronald Smith, PhoneSmart Trainer
Thanks for reading our business and diary of the and property management industry.
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.