Birds of a Feather Flock Together
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Several weeks ago I broke my ankle. Thankfully, no surgery required! But I have had to wear an air-cast, and attempt to get around using crutches. It has been quite the learning experience.
One of the many amazing things I have found has been the number of strangers that just come up out of the blue and befriend me. It seems that everyone that has ever had a leg in a cast feels a kindred spirit.
I understood this connection last night. I was hobbling around at the grocery store when I saw an elderly lady in a wheelchair with a cast on her leg. I was somehow drawn to her. I felt I had to go to her and see if she needed any help. It turned out her husband was with her, so she was okay. We began comparing stories, and became fast friends!
Finding some commonality between you and someone else can help build rapport, especially in the self storage industry!
Have you recently become an empty nester, like your customer who is remodeling her college-bound son’s room? Is your daughter going through some tough times, like your customer whose grandchildren are moving in with her? Have you recently moved, like your customer from out of state? If all else fails, the weather is always a topic that everyone has an opinion about! Find some way to build rapport with the caller. This is a sales technique that can bring big results.
Who knows, that person you felt a small kinship with might become a repeat customer and maybe even a great friend!
Written by Ann Sheehan PhoneSmart call center reservations specialist.
Thank you for visiting the PhoneSmart an insider dairy of the industry.
is your offsite sales force and call center in Columbia, Missouri.
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Disclamer: This entry is intended to promote our partner StorageMart and some or all participants received compensation.
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